Monthly Archives - June 2011

Notcutts put retail sparkle into plant areas

When leading family-owned garden centre group Notcutts wanted to introduce more themed and eye-catching displays to their outside plant areas they chose to work with design specialists Stagecraft. Over the last two seasons Stagecraft has taken Notcutts design ideas to create display units that provided impact across the company’s 19 retail outlets and results have had a significant impact on sales. Central to the design theme was the need to introduce the visual impact of the high street into plant areas –...

Stagecraft gives Beccy room to grow

Beccy Soper has seen footfall and sales increase after transforming a greengrocers shop into a tasteful country store. Beccy, 40, took over the small shop in the upmarket Hampshire town of Stockbridge in 2007, having worked there since she was 18 and her decision to go for a total refurbishment has certainly paid off. Lack of space has always been an issue for Becky as the shop only measured 7 x 4 metres and restricted her plans to carry more stock. With...