News

Stagecraft pass on Christmas savings

Stagecraft has launched its Christmas brochure “Prepare for Christmas” which includes 16 new products, and offers up to a 40 per cent reduction on their 2011 prices. The introduction of new technology has enabled them to reduce prices, particularly on machine panel products. Managing director Tom Davis said “The installation of new machinery means that we are able to work more efficiently and where possible, savings will be passed on to our customers.” “We see a huge amount of potential in the [...]

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New gift area gives Stewarts a boost

Martin Stewart’s decision to give his gift area a design makeover at GardenLands, Christchurch has certainly paid dividends with a significant increase in footfall and sales in that department. Until the refurbishment, Martin, Managing Director of the pioneering Stewarts’ business, described the gift area as simply part of the shopping runway on the way to the coffee shop. But extensive collaboration on design with leading shopfit company, Stagecraft, has resulted in what he describes as a “strong classy shopping destination” benefiting [...]

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Stagecraft invests £100,000 in new plant and machinery

We have recently completed a further £100,000 investment at our Mid-Wales factory. Earlier this year we completed ‘phase one’ of the project and have now purchased an overhead profile router for our joinery workshop. Managing Director Tom Davis said: “This new machine cuts out shapes more quickly and accurately and will enable us to be much more competitive and thus provide improvements in quality and value for our customers.” This follows on from a major overhaul of the factory earlier in [...]

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Stagecraft’s Italian job wins top European plant award

If there is any doubt that the garden centre business has gone global then look no further than the recent ‘Graines d’Or’ awards in Paris. The cosmopolitan nature of the industry was perfectly emphasised by the award of the green design concept trophy to Centro Verde Giovannelli – a spectacular €6,000,000 new development created by entrepreneur Graziano Giovannelli at Pietrasanta in Tuscany. Graziano’s family business was supported in the merchandising and development and fit out by Stagecraft Display Ltd, run by [...]

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Trioscape’s stunning new-build sets tongues wagging

From setting up business in a marquee and an old barn, Trioscape Garden Centre, just five miles from the centre of Gloucester, has upgraded to a stunning new building which is certainly catching the eye of garden lovers in the region. And as Site Manager, Debbie Harris, comments “Trioscape is not like your typical garden centre – the new-build boasts high ceilings, large A-framed beams and huge arch windows which allow light to stream through the building – it’s almost [...]

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Display specialists give growers a boost

Two of the UK’s leading garden centre display manufacturers have joined forces to create a ‘plantarea’ at this year’s Glee exhibition in the hope of encouraging more growers to the event – scheduled for September 19 – 21, NEC, Birmingham. Stagecraft Display Ltd will be providing their share of display stands to create a retail ‘plantarea’, which will then be hired out to growers wanting to display their plants at Glee. With the two companies taking on the cost of supplying [...]

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Notcutts put retail sparkle into plant areas

When leading family-owned garden centre group Notcutts wanted to introduce more themed and eye-catching displays to their outside plant areas they chose to work with design specialists Stagecraft. Over the last two seasons Stagecraft has taken Notcutts design ideas to create display units that provided impact across the company’s 19 retail outlets and results have had a significant impact on sales. Central to the design theme was the need to introduce the visual impact of the high street into plant areas [...]

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Stagecraft gives Beccy room to grow

Beccy Soper has seen footfall and sales increase after transforming a greengrocers shop into a tasteful country store. Beccy, 40, took over the small shop in the upmarket Hampshire town of Stockbridge in 2007, having worked there since she was 18 and her decision to go for a total refurbishment has certainly paid off. Lack of space has always been an issue for Becky as the shop only measured 7 x 4 metres and restricted her plans to carry more stock. [...]

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