David Austin Roses – New Checkout Area

David Austin Roses – New Checkout Area


Project Description

We have recently worked with the fabulous David Austin Roses updating the retail checkout area at their centre in Albrighton, Wolverhampton

With over 60 years in the business, David Austin Roses are specialist breeders of English Roses and shrub species, their centre is home to one of the largest collections of potted roses in the country attracting customers and visitors from all over the world.

Rosalind Barker, Plant Centre Manager of David Austin Roses contacted us to discuss the centre’s plans to update their existing retail checkout area with a brief to make better use of space and be user-friendly for staff and customers, increasing capacity and efficiency.

On request Mark Williams our Business Development Manager visited the centre to consult on the various options and services available and to develop a design.

The brief was then passed on to our product designer Ronan Coleman who developed designs incorporating the existing style, colour palette and materials already in use at the centre.

The final design resulted in adding two additional POS/till units that integrated the existing EPOS till systems and offered a more user-friendly experience for both staff and customers.

The elegant new units offer extra counter and storage space with solid oak tops and bump strip for durability. They also offer an effective partition between the checkout/POS and retail area.

Our Business Development Manager Mark Williams liaised with the Rosalind throughout the project, involving her in the design process and to organise a convenient installation date. The units were installed outside of business hours resulting in no loss of trading or downtime for the visitor centre.

“We’re very satisfied with the Stagecraft service from the initial planning meetings to the installation. Our till points worked really well during our peak trading period of June and July – smaller queues meant happier customers and happy staff! Thank you Stagecraft!”  Rosalind Barker – Plant Centre Manager, David Austin Roses

Click here to view our page dedicated to checkouts & retail counters

For more information please contact us or Click here to view and download Counter & checkouts photo-book